214: Bhoopathi Rapolu – The Future of Work in Asia
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Experts predict Asia’s travel market will grow 56% to $670 billion by 2024. CEO Tony Fernandes has already set out a Digital Transformation strategy that will evolve AirAsia from being an airline to a digital travel company. It’s a bold challenge, but one with the right leadership and vision in place. In my playbook for change, “The Digital Transformation Story” I share case studies of brands who are facing the digital transformation challenge, a challenge that is ultimately about people not digital.
In this disruptive shift from Industrial to Digital, Pipeline to Platform, companies will need to adapt from the Big Idea to Big Data. Communication will shift from the external buying of attention to internal storytelling to create innovative tribes of purpose within their ecosystems.
[16:43] Are there parallels between AI, the second machine age, and the Industrial Revolution in how the nature or work was fundamentally changed?
[21:35] Singularity and the concept of work. How do we make ourselves irreplaceable? What kind of work would humans be doing if the machine can click the mouse?
[32:50] Can a machine or algorithm write The Race for Work and do it better than Bhoopathi did? Can machines be creative in the same way as humans? What’s left for humans if machines can do everything we do only better?