212: Johan Nylander – Shenzhen Superstars

212: Johan Nylander – Shenzhen Superstars

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Experts predict Asia's travel market will grow 56% to $670 billion by 2024. CEO Tony Fernandes has already set out a Digital Transformation strategy that will evolve AirAsia from being an airline to a digital travel company. It's a bold challenge, but one with the right leadership and vision in place. In my playbook for change, "The Digital Transformation Story" I share case studies of brands who are facing the digital transformation challenge, a challenge that is ultimately about people not digital.

In this disruptive shift from Industrial to Digital, Pipeline to Platform, companies will need to adapt from the Big Idea to Big Data. Communication will shift from the external buying of attention to internal storytelling to create innovative tribes of purpose within their ecosystems.
 

Podcast highlights:

  • [03:10] An introduction to the book Shenzhen Superstars by Johan Nylander and the story of Silicon Valley veteran Scotty Allen
  • [17:10] Is the shift to Asia a real thing and will Shenzhen be the new New York? What's hype and what's reality in the emergence of one of the most exciting megacities in the world?
  • [37:55] The Greater Bay Area: An introduction to the Pearl River Delta Integration Plan introduced by the Chinese Government. Is this megacity construction project going to be a game-changer felt globally?

Podcast notes:

  • [00:05] Welcome Johan Nylander author of Shenzhen Superstars to Asia Tech Podcast Stories
  • [01:00] Where is this city of 20 million people called Shenzhen anyway? An introduction to the home of the world's leading emerging tech and start-up companies that few people outside of Asia have even heard of yet.
  • [03:10] An introduction to the book Shenzhen Superstars by Johan Nylander and the story of Silicon Valley veteran Scotty Allen
  • [08:20] Are people unprepared for the kind of technology coming out of Shenzhen? We take a look at the WeChat app as business platform and how it's used in ways that many outsiders to Asia will be surprised by
  • [13:25] Is telling the story of Shenzhen and the people going to be hard for the world to swallow? Is the world ready for Shenzhen?
  • [17:10] Is the shift to Asia a real thing and will Shenzhen be the new New York? What's hype and what's reality in the emergence of one of the most exciting megacities in the world?
  • [20:35] The story of Naomi Wu aka SexyCyborg: the most sexual approach to technology
  • [23:50] Is the "punk" culture, DIY approach to making technology and medai particular in Shenzhen or prominent all over China?
  • [26:40] How culture plays an important part in forging entrepreneurial mindset at the grass roots level of Shenzhen
  • [30:10] Shenzhen and its historical parallels with 20th century San Francisco: the backstory behind telecom company Huawei
  • [33:40] How would a conversation be like between Shenzhen and Sweden, London, LA 20-somethings
  • [35:00] Are parallels between Shenzhen and Blade Runner justified?
  • [37:55] The Greater Bay Area: An introduction to the Pearl River Delta Integration Plan introduced by the Chinese Government. Is this megacity construction project going to be a game-changer felt globally?
  • [42:25] Why Johan chooses to live in Hong Kong despite Shenzhen being only 15 minutes away
  • [44:35] Johan offers advice for a young graduate in the West: be curious and open-minded
  • [48:15] Where to find information about Johan Nylander and the book Shenzhen Superstars