070: Bay McLaughlin – CEO of Hardware Accelerator BRINC
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Experts predict Asia's travel market will grow 56% to $670 billion by 2024. CEO Tony Fernandes has already set out a Digital Transformation strategy that will evolve AirAsia from being an airline to a digital travel company. It's a bold challenge, but one with the right leadership and vision in place. In my playbook for change, "The Digital Transformation Story" I share case studies of brands who are facing the digital transformation challenge, a challenge that is ultimately about people not digital.
In this disruptive shift from Industrial to Digital, Pipeline to Platform, companies will need to adapt from the Big Idea to Big Data. Communication will shift from the external buying of attention to internal storytelling to create innovative tribes of purpose within their ecosystems.
Joining us today from Hong Kong is Bay Mclaughin, hardware entrepreneur, angel investor and the man behind the AskBetaBay YouTube series. A big part of the Asian tech ecosystem is Hardware. Bay’s an entrepreneur with a passion for both hardware and growing hardware businesses in Asia. He was a founding team member of Apple’s global SMB channel and founder of their first entrepreneurship channel. He’s the cofounder of BRINC which describes itself as part incubator, part accelerator, part investment fund, part awesome.