Kiren Tanna – CEO Zenrooms, Co-Founder FoodPanda, Rocket Internet
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Experts predict Asia's travel market will grow 56% to $670 billion by 2024. CEO Tony Fernandes has already set out a Digital Transformation strategy that will evolve AirAsia from being an airline to a digital travel company. It's a bold challenge, but one with the right leadership and vision in place. In my playbook for change, "The Digital Transformation Story" I share case studies of brands who are facing the digital transformation challenge, a challenge that is ultimately about people not digital.
In this disruptive shift from Industrial to Digital, Pipeline to Platform, companies will need to adapt from the Big Idea to Big Data. Communication will shift from the external buying of attention to internal storytelling to create innovative tribes of purpose within their ecosystems.
When Kiren Tanna started Zenrooms, he and his co-founder lived out of hotels for weeks, pitching hotel owners on the go. It’s this form of startup hustle that you need to make your business successful. Kiren was former CEO and co-founder of FoodPanda, CEO of APACIG (Rocket Internet’s Asia Pacific Internet Group). He understands both the challenges and requirements of building a successful startup in Asia. In this interview we discuss the genesis of Zenrooms, recruitment and his philosophy on building teams.