Podcasts: Tony Fernandes

Podcast Episodes

Graham Brown and Tony Fernandes

How We Recorded the Tony Fernandes Podcast


Platform Thinking

Digital Transformation is platform thinking: if you can solve a customer’s problems by flying them from A to B, you now have permission to solve others.

Tony Fernandes shares with me his dream of building on the AirAsia platform to bring ASEAN music to the world.

How I met Tony Fernandes

Random encounters define the entrepreneur’s journey.

This one helped define Pikkal.

Often you hear other people’s stories and wonder how they “got lucky”. The reality is that if you stay in the game long enough, you get lucky.

You can’t create luck. You have to keep your door open. So when opportunity knocks, it can walk on in.


People are the Brand

Brands are only as good as the people that make them.

You can spend millions on “branding” but the experiences we talk about are the interactions we have with their people on a daily basis. In the era of digital transformation, brand experience starts at the top and goes all the way down to the front line.

Tony Fernandes sets the tone with AirAsia and the travel industry by being an authentic and human face of the brand; sometimes vulnerable but always real.

Lead by example and the frontline follows.

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Leadership in the Exponential Era Book

As we enter the new decade we are faced with new challenges. The 4th Industrial Revolution will create winners and losers.

In this book, author Graham D Brown shares the strategies of Leaders navigating the paradigm shift in business competition brought on by the 3 Exponential Macros of the 4th Industrial Revolution:

  • Artificial Intelligence
  • Connectivity
  • Asia

264 page digital PDF copy of Leadership in the Exponential Era available for free direct download from Dropbox.

Podcasting for Brands™ Book

The go-to guide for brand Leaders and podcast managers who want to know what’s working in the world of business podcasts today. Drawing from our team experience of producing over 600 podcasts and 30 brand case studies including Facebook, Slack, Andreesen Horowitz, Amazon Web Services, Netflix and Google.

136 Page Guide with recommendations on how brands should approach podcasts and what is required to make podcasts sustainable and successful long term.

  • 30 Case Studies of Brand Original Podcasts
  • The Pikkal Podcast Quadrant – a map to help understand the different types of Brand Original Podcasts
  • Analysis of business objectives, podcast call to action and meta themes
  • 10 Headline Statistics on the global podcast market.


How will Artificial Intelligence impact Leadership, Connection and Communication?

The XL:AI book is the updated synposis of the Artificial Intelligence sections of the main XL Book.

Companies featured include: Amazon, Biomind, Ford, General Motors, Google, Haidilao Hot Pot, Huawei, IBM, Microsoft, PWC, Southwest Airlines, Tesla, Xiaomi, Zappos

XL:AI details how Artificial Intelligence will impact:
– lawyers, accountants, doctors
– healthcare
– storytelling
– automotive
– gender inequality
– branding
– retail